Live Nude Kona Coffee Farmers!by: Chris Bailey
posted: Tue Jun 10, 2008 at 11:09 AM
A new 2009 calendar called “The Naked Truth” features 11 women farmers with decades of experience, getting naked while demonstrating the process of growing and harvesting Kona Coffee.
Shameless promotional stunt, you say? Yes.
The Kona Coffee Farmers Association wants to inform readers about authentic 100 percent Kona Coffee—and their objections to Kona Coffee Blends, which, while advertised as “Kona Coffee,” actually contain 90 percent beans from places like Brazil or Colombia.
It's an unconventional approach to raising our coffee awareness, but certainly got our attention.
For those of you who enjoy Kona Coffee (myself included), there are certain signs to look for when purchasing your next bag. To be considered authentic
Some retailers use terms like “Kona Roast,” or “Kona Style,” which are basically blends. While current Hawaii law requires the exact percentage of Kona Blends to be featured on the label, there is no corresponding Federal law, so keep your eyes wide open for the real stuff.
If you’d like to order The Naked Truth calendar or some pure Kona-grown coffee beans for yourself, click here.
Photo of Miss April by Susan Dabritz,
courtesy of Kona Coffee Farmers Association
Check out these related HawaiiMagazine.com posts:
Kona Coffee Farmers Association fundraiser banquet slated for this weekend on Big Island
Kona Coffee Cultural Festival begins. The schedule. Best 4 events to check out.
“Art of Hawaiian Coffee” gets under way today in Waikiki with latte art contest